If you want to increase sales and customers loyalty this year, begin by boosting your bottom line with social good.
According to Cone Communications, 91 percent of global consumers will switch brands to one associated with a good cause given comparable price quality. Those brands also experience other benefits such as happier employees and increased customer loyalty.
With our guide, discover how to:
- Choose a relevant social or environmental issue.
- Select and work with a cause partner (a nonprofit).
- Overcome challenges associated with cause marketing.
Ready to increase profits and elevate your brand by doing good? Download Boost Your Bottom Line with Social Good now!